Black History Month
Black History Month
Black History Month
Entitled “Black Genius” this campaign is a collection of movies and shows with an overarching theme of Afro-futurism. This campaign was run over 4 weeks with different titles to celebrate specific areas: Afrofuturism, Black Innovation & Strength, Next Generation of Black Genius and Live TV focused on Black-centric content.
The challenge was to create four illustrations that would compliment the content within the enhanced cluster area. In addition it all had to tie together for custom card designs.
The challenge was to update Elevit's packaging. Leveraging my graphic design expertise, I crafted designs that made a significant impact.
The challenge was to update Elevit's packaging. Leveraging my graphic design expertise, I crafted designs that made a significant impact.
CAPABILITIES
Art Direction | Illustration | Graphic Design
Next Generation of Black Genius
Live TV focused on Black-Centric content.
Next Generation of Black Genius
Afrofuturism
Custom Cards
We required a design or asset that could connect all the designs. A design that complements the cards without taking too much space.
Keeping these requirements in mind, I created the blocks design. It follows the ‘African Pattern Style’ and can incorporate multiple colors while complementing the content in a subtle way.