The challenge was to teach over 10,000 Londoners how to make an authentic Cuban mojito with Havana Club. The result was an experiential pop-up in East London, where the public could interact with the brand and learn how to make their own mojitos.
Havana Club cantineros guided consumers through the three steps needed to create the perfect summer cocktail. They also had the opportunity to purchase a kit containing all the ingredients needed to make the drink again at home.
The challenge was to teach over 10,000 Londoners how to make an authentic Cuban mojito with Havana Club. The result was an experiential pop-up in East London, where the public could interact with the brand and learn how to make their own mojitos.
Havana Club cantineros guided consumers through the three steps needed to create the perfect summer cocktail. They also had the opportunity to purchase a kit containing all the ingredients needed to make the drink again at home.
The challenge was to teach over 10,000 Londoners how to make an authentic Cuban mojito with Havana Club. The result was an experiential pop-up in East London, where the public could interact with the brand and learn how to make their own mojitos.
Havana Club cantineros guided consumers through the three steps needed to create the perfect summer cocktail. They also had the opportunity to purchase a kit containing all the ingredients needed to make the drink again at home.
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Logo | Visuals | Graphic Design